How NOW works
What is NOW, how to get started and how to watch
Choose your membership
You can mix and match your TV
Sign up
Create your NOW account to get started
Start streaming
Watch instantly online with our apps or stream to your Smart TV
Whatever you're in the mood for
Discover your perfect NOW Membership
Entertainment Membership
Discover unmissable shows on demand, exclusive Sky Originals, US comedies, kids TV and the very best HBO dramas.
Cinema Membership
Stream the latest blockbusters, Sky Originals and timeless classics plus watch a brand new premiere every day.
Sports Membership
Stream all 11 live Sky Sports channels live including Sky Sports Premier League, Sky Sports F1 and Main Event.
hayu Membership
Watch new seasons of the best new reality TV shows, plus over 8000 episodes all fresh from the US.
Sports Extra Membership
Stream live sport from BT Sport & Premier Sports across your devices.
Stream NOW on your favourite devices
Why NOW?
No contract
Stay in control and watch brilliant entertainment with no contract - cancel anytime.
Stream anywhere
Via app, desktop, console or smart TV.
Cancel anytime
You're in control of your membership.
Connect your devices
Share with the family by connecting 6 devices to one account.
2 streams at once
Watch 2 shows, movies or matches at the same time on different devices.
Download and watch
On the go? No problem. Download shows and movies straight to your mobile device.